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</script> </div> </div> <section class="news"> <div class="news_view"> <ul> <li> <h1>KB스타뱅킹, 생활밀착 서비스 대폭 강화</h1> <div class="view_img"> <p>최초입력 2025.05.13 16:17:14</p> <button type="button" class="btn_view btn_plus2" onclick='controlContentFontSize(0)'><span class="ico_comm ico_plus">크게</span></button> <button type="button" class="btn_view btn_min2" onclick='controlContentFontSize(1)'><span class="ico_comm ico_min">작게</span></button> </div> <div class="share_box"> <img src="//bimg.mk.co.kr/mkbn/mob/ic_sc2.png" width="29" alt="페이스북" onclick="sendThis('facebook');" data-label="facebook" data-category="share" class="sns_section_li" sns_name="facebook"> <img src="//bimg.mk.co.kr/mkbn/mob/ic_sc3.png" width="29" alt="트위터" onclick="sendThis('twitter');" data-label="twitter" data-category="share" class="sns_section_li" sns_name="twitter"> <a href="javascript:void(0);" data-label="kakaotalk" data-category="share"><img class="sns_section_li" sns_name="kakaotalk" src="//bimg.mk.co.kr/mkbn/mob/ic_sc4.png" width="29" alt="카카오톡"></a> <span class='bandSpabStyle2'> <script type="text/javascript"> new ShareBand.makeButton({"lang": "ko", "type": "c", "text": "", "withUrl": true}); </script> </span> <a onclick="sendMail();" href="javascript:void(0);" data-label="email" data-category="share"><img src="//bimg.mk.co.kr/mkbn/mob/ic_sc1.png" width="29" alt="메일보내기"></a> </div> </li> <li> <p class="sub_tit"></p><!-- View Type : 9--> </li> <style> #artText .mid_title { display: none; } </style> <li> <div id="artText" class="view_txt" style="font-size: 16px;"><div class="thumb_area img"> <figure> <div class="thumb"> <img loading="lazy" src="https://wimg.mk.co.kr/news/cms/202505/14/20250514_01110302000005_M00.jpg" orgWidth="500" orgHeight="500" alt="사진설명" > <button class="btn btn_ic btn_zoom"> <i class="ic ic_zoom"></i> <span class="is_blind">사진 확대</span> </button> </div> <figcaption> </figcaption> </figure></div> KB금융그룹의 대표 플랫폼 KB스타뱅킹이 '슈퍼앱' 전략을 본격화하며 생활금융 플랫폼으로 도약했다. <br><br>지난해 7월 기준 KB스타뱅킹의 월간활성고객(MAU)은 1260만명을 돌파해 시중은행 중 1위를 기록했다. <br><br>KB스타뱅킹은 KB증권의 주식매매, KB손해보험의 해외여행보험 등 6개 계열사 80여 개 금융·비금융 서비스를 원스톱으로 연계 제공한다. 최근 들어선 여권 재발급, 전자증명서 발급, 주민등록증 모바일 확인, 국민비서 등 생활밀착형 서비스도 대폭 강화했다. <br><br>특히 올해 KB금융그룹은 '원앱 전략'의 일환으로 10대 전용 금융 플랫폼 '리브Next'의 서비스를 KB스타뱅킹으로 통합했다. <br><br>리브Next는 2021년 Z세대와 미성년자 고객을 위해 선보인 앱으로, 그동안 별도 플랫폼으로 운영돼왔으나 2024년 11월 신규 가입 중단과 함께 'KB스타틴즈'라는 새로운 이름으로 KB스타뱅킹 내에 흡수됐다. <br><br>KB스타틴즈는 10대 청소년을 위한 맞춤형 금융 서비스와 차별화된 'Youth' 콘텐츠를 제공하며, 미성년자 고객의 금융 독립과 올바른 금융 습관 형성을 지원할 예정이다. <br><br>KB국민은행 측은 "앞으로도 KB스타뱅킹의 플랫폼 완성도를 높이고, 외부 제휴를 통한 일상 혜택을 확대해 새로운 고객 가치 창출에 주력할 방침"이라며 "슈퍼앱 전략과 원앱 통합을 바탕으로 KB스타뱅킹은 전 세대를 아우르는 생활금융 플랫폼으로 한 단계 더 도약하고 있다"고 말했다. <br><br>[김민주 매경AX 기자] <br><br> [ⓒ 매일경제 & mk.co.kr, 무단 전재, 재배포 및 AI학습 이용 금지]</div> </li> </ul> <div id="reple"> <script type='text/javascript'> window.livereOptions = { refer : 'mkbn.mk.co.kr/news/special-edition/11315861', site : 'https://mkbn.mk.co.kr/news/special-edition/11315861' }; 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href="https://mkbn.mk.co.kr/m/news/sports/11316641">올 두 번째 3쿠션월드컵 19일 호치민서 개막…조명우 허정한 김행직 등 韓19명 출전, 김준태도 고별전</a> </dt> </dl> <dl> <dt class="list_tit"> <a href="https://mkbn.mk.co.kr/m/news/sports/11314142">서현민 황득희 용현지 차파크 방출…PBA팀리그, 14일 드래프트 앞두고 보호‧방출명단 발표</a> </dt> </dl> <dl> <dt class="list_tit"> <a href="https://mkbn.mk.co.kr/m/news/sports/11319362">‘10대 당구 유망주 듀오’ 김도현 양승모, 호치민3쿠션월드컵서 돌풍 예고</a> </dt> </dl> <dl> <dt class="list_tit"> <a href="https://mkbn.mk.co.kr/m/news/sports/11317608">PBA 신입생 김준태 “세계 1위 찍고 동기부여 필요했다…팀리그는 김영원 선배님 조언들어야”</a> </dt> </dl> <dl> <dt class="list_tit"> <a href="https://mkbn.mk.co.kr/m/news/sports/11315329">[불황극복 당구장] 인수 1년만에 매출 2배↑ ‘롯데그룹 임원 출신’ 당구장 사장님의 성공 방정식…용인 라팔캐롬클럽</a> </dt> </dl> <dl> <dt class="list_tit"> <a href="https://mkbn.mk.co.kr/m/news/sports/11201078">“당구 치기 싫어요” 울며불며 억지로 당구치던 여고생, LPBA 뉴스타를 꿈꾸다</a> </dt> </dl> <dl> <dt class="list_tit"> <a href="https://mkbn.mk.co.kr/m/news/sports/11311434">[단독] PBA팀리그 10번째 구단에 하림…김준태 박정현 등 창단멤버 유력</a> 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