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</script> </div> </div> <section class="news"> <div class="news_view"> <ul> <li> <h1>엔하이픈, 라면 사랑 통했다…삼양식품 새 브랜드 ‘MEP’ 모델 발탁</h1> <div class="view_img"> <p>최초입력 2025.10.01 14:02:17</p> <button type="button" class="btn_view btn_plus2" onclick='controlContentFontSize(0)'><span class="ico_comm ico_plus">크게</span></button> <button type="button" class="btn_view btn_min2" onclick='controlContentFontSize(1)'><span class="ico_comm ico_min">작게</span></button> </div> <div class="share_box"> <img src="//bimg.mk.co.kr/mkbn/mob/ic_sc2.png" width="29" alt="페이스북" onclick="sendThis('facebook');" data-label="facebook" data-category="share" class="sns_section_li" sns_name="facebook"> <img src="//bimg.mk.co.kr/mkbn/mob/ic_sc3.png" width="29" alt="트위터" onclick="sendThis('twitter');" data-label="twitter" data-category="share" class="sns_section_li" sns_name="twitter"> <a href="javascript:void(0);" data-label="kakaotalk" data-category="share"><img class="sns_section_li" sns_name="kakaotalk" src="//bimg.mk.co.kr/mkbn/mob/ic_sc4.png" width="29" alt="카카오톡"></a> <span class='bandSpabStyle2'> <script type="text/javascript"> new ShareBand.makeButton({"lang": "ko", "type": "c", "text": "", "withUrl": true}); </script> </span> <a onclick="sendMail();" href="javascript:void(0);" data-label="email" data-category="share"><img src="//bimg.mk.co.kr/mkbn/mob/ic_sc1.png" width="29" alt="메일보내기"></a> </div> </li> <li> <p class="sub_tit"></p><!-- View Type : 9--> </li> <style> #artText .mid_title { display: none; } </style> <li> <div id="artText" class="view_txt" style="font-size: 16px;"><div refId="1" class="thumb_area img"> <figure> <div class="thumb"> <img loading="lazy" src="https://wimg.mk.co.kr/news/cms/202510/01/news-p.v1.20251001.41b273101c55428bbb03309c1c143122_P1.jpeg" orgWidth="700" orgHeight="990" alt="삼양식품 새 브랜드 ‘MEP’ 모델로 발탁된 엔하이픈." > <button class="btn btn_ic btn_zoom"> <i class="ic ic_zoom" data-url="https://wimg.mk.co.kr/news/cms/202510/01/news-p.v1.20251001.41b273101c55428bbb03309c1c143122_R.jpeg" data-width="1000" data-height="1414"></i> <span class="is_blind">사진 확대</span> </button> </div> <figcaption> <span class="thum_figure_txt">삼양식품 새 브랜드 ‘MEP’ 모델로 발탁된 엔하이픈.</span> </figcaption> </figure></div><p refId="2">그룹 엔하이픈(정원, 희승, 제이, 제이크, 성훈, 선우, 니키)이 식품업계 글로벌 홍보대사로 활동 범위를 넓혔다.</p><p refId="3">소속사 빌리프랩에 따르면 엔하이픈은 삼양식품의 글로벌 브랜드 MEP(M.A.P.: 매콤함과 맵다에서 착안)의 첫 앰버서더로 발탁됐다. MEP은 지난해 말 론칭한 브랜드로, K-푸드를 대표하는 매운맛을 현대적으로 재해석한 제품군을 앞세워 글로벌 시장 공략에 나서고 있다.</p><p refId="4">삼양식품 측은 전 세계적으로 두터운 팬층을 보유한 엔하이픈과의 협업이 브랜드 인지도를 높이는 데 큰 도움이 될 것으로 기대하고 있다.</p><p refId="5">광고 영상은 지난 달 27일과 1일 각각 티저와 메인 콘텐츠로 공개됐다. 일상 속에서 자연스럽게 녹아든 MEP 제품과 멤버들의 개성을 담은 연출이 시청자 반응을 끌어냈다. 추가 콘텐츠는 브랜드 공식 SNS를 통해 순차 공개된다.</p><p refId="6">멤버들은 평소 라면에 대한 애정이 남다른 것으로 알려져 있다. 특히 희승이 직접 개발한 ‘계란 구름 라면’은 온라인 커뮤니티를 중심으로 화제를 모았다. 달걀을 풀어 부드럽게 익히는 방식이 특징이다.</p><p refId="7">엔하이픈은 “MEP 브랜드를 알리는 첫 글로벌 앰버서더로서 좋은 첫인상을 남기고 싶다”며 “앞으로도 제품의 맛과 매력을 널리 알릴 수 있는 활동을 이어가겠다”고 밝혔다.</p><p refId="8">엔하이픈은 3일부터 5일까지 싱가포르 인도어 스타디움에서 월드투어 ‘WALK THE LINE’을 이어간다. 이달 24일부터 26일까지는 서울 송파구 올림픽공원 KSPO DOME에서 앙코르 콘서트를 개최한다.</p><div id="refTotal" value="8"></div> [ⓒ 매일경제 & mk.co.kr, 무단 전재, 재배포 및 AI학습 이용 금지]</div> </li> </ul> <div id="reple"> <script type='text/javascript'> window.livereOptions = { refer : 'mkbn.mk.co.kr/news/hot-issues/11433860', site : 'https://mkbn.mk.co.kr/news/hot-issues/11433860' }; </script> <div id='lv-container' data-id='mk' data-uid='MjQvMzYvMjc='> <script type='text/javascript'> (function(d, s) { var j, e = d.getElementsByTagName(s)[0]; 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