Luxury hotels in South Korea are offering wellness programs that combine accommodation, dining, and fitness activities as demand for holistic lifestyle management grows across all age groups.

According to industry sources on Sunday, 60 percent of members of Lotte Hotels & Resorts’ premium Trevi Club membership program are in their 40s and 50s, followed by a significant proportion in their 30s.

Despite membership fees ranging from hundreds of thousands to several million won, the demand from younger guests surpasses that of older generations.

This trend is driven by the popularity of fine dining and wellness, with fitness memberships offering discounts and nearly unlimited access to hotel gyms.

Lotte Hotels & Resorts’ recently launched Trevi Club ACTIVIEL package ranges from 5 million to 8 million won ($5,900) annually, granting members access to fitness and sauna facilities at seven hotels nationwide, plus more than 100 usage vouchers.

Walkerhill Hotels & Resorts has also introduced new benefits to its Walkerhill Prestige Club (WPC) membership, adding golf and tennis perks.

Members of its premium Royal Crown tier now enjoy annual access to Walkerhill Golf Club and Han River Tennis Club.

Josun Hotels & Resorts is offering a summer wellness package at the Grand Josun Jeju, featuring indoor yoga and fitness options during the rainy season.

Haevichi Hotel & Resort has extended its wellness stay package, including running, yoga, and sauna, through October.

[ⓒ 매일경제 & mk.co.kr, 무단 전재, 재배포 및 AI학습 이용 금지]