최초입력 2025.05.20 14:22:51
Hanwha Galleria Corp. is poised to launch its premium ice cream brand, Benson.
According to Hanwha Galleria subsidiary Better Scoop Creamery Inc., Benson Creamery Seoul will open this Friday near Apgujeong Rodeo Station in Seoul.
The first Benson store spans three floors with an exclusive floor area of 795 square meters and offers seating for 142 guests. Located next to Hanwha’s Five Guys burger outlet and near Hanwha Galleria, the new store is expected to generate strong synergy effects.
The Benson launch was overseen by Kim Dong-seon, Vice President in charge of future strategy at Hanwha Galleria and the third son of Hanwha Group Chairman Kim Seung-youn.
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