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</script> </div> </div> <section class="news"> <div class="news_view"> <ul> <li> <h1>Naver launches open beta of AI-powered advertising solution</h1> <div class="view_img"> <p>최초입력 2025.05.22 10:52:29</p> <button type="button" class="btn_view btn_plus2" onclick='controlContentFontSize(0)'><span class="ico_comm ico_plus">크게</span></button> <button type="button" class="btn_view btn_min2" onclick='controlContentFontSize(1)'><span class="ico_comm ico_min">작게</span></button> </div> <div class="share_box"> <img src="//bimg.mk.co.kr/mkbn/mob/ic_sc2.png" width="29" alt="페이스북" onclick="sendThis('facebook');" data-label="facebook" data-category="share" class="sns_section_li" sns_name="facebook"> <img src="//bimg.mk.co.kr/mkbn/mob/ic_sc3.png" width="29" alt="트위터" onclick="sendThis('twitter');" data-label="twitter" data-category="share" class="sns_section_li" sns_name="twitter"> <a href="javascript:void(0);" data-label="kakaotalk" data-category="share"><img class="sns_section_li" sns_name="kakaotalk" src="//bimg.mk.co.kr/mkbn/mob/ic_sc4.png" width="29" alt="카카오톡"></a> <span class='bandSpabStyle2'> <script type="text/javascript"> new ShareBand.makeButton({"lang": "ko", "type": "c", "text": "", "withUrl": true}); </script> </span> <a onclick="sendMail();" href="javascript:void(0);" data-label="email" data-category="share"><img src="//bimg.mk.co.kr/mkbn/mob/ic_sc1.png" width="29" alt="메일보내기"></a> </div> </li> <li> <p class="sub_tit"></p><!-- View Type : 9--> </li> <style> #artText .mid_title { display: none; } </style> <li> <div id="artText" class="view_txt" style="font-size: 16px;"><div refId="1" class="thumb_area img"> <figure> <div class="thumb"> <img loading="lazy" src="https://wimg.mk.co.kr/news/cms/202505/22/news-p.v1.20250522.ba45cff47f8e48e9a32236a27414decf_P1.png" orgWidth="500" orgHeight="319" alt="(Naver)" > <button class="btn btn_ic btn_zoom"> <i class="ic ic_zoom" data-url="https://wimg.mk.co.kr/news/cms/202505/22/news-p.v1.20250522.ba45cff47f8e48e9a32236a27414decf_R.png" data-width="500" data-height="319"></i> <span class="is_blind">사진 확대</span> </button> </div> <figcaption> <span class="thum_figure_txt">(Naver)</span> </figcaption> </figure></div><p refId="2">South Korean online portal Naver Corp announced an open beta release of an artificial intelligence (AI)-driven solution that automates the setup and management of shopping ad campaigns on Thursday.</p><p refId="3">The platform, ADVoost Shopping, streamlines the entire advertising process by automatically setting up shopping advertising campaigns using AI, including campaign creation and optimal ad placement.</p><p refId="4">Available to all vendors on Naver Shopping, the solution is designed to enhance advertising efficiency and accessibility. It increases the effectiveness of advertising exposure by operating the search surface, such as integrated search and shopping search, as well as the Naver main page, content services such as cafes and blogs, and display surfaces such as news, as an integrated surface.</p><p refId="5">The company unveiled ADVoost, a technology solution brand that combines AI with the advertising field to provide an innovative advertising experience, in 2024.</p><p refId="6">Naver Advertising Product Leader Jeon Yeon-guk said, “We will first launch the shopping advertising area within Naver services, then expand advertising exposure to various categories including external media moving forward.”</p><div id="refTotal" value="6"></div> [ⓒ 매일경제 & mk.co.kr, 무단 전재, 재배포 및 AI학습 이용 금지]</div> </li> </ul> <div id="reple"> <script type='text/javascript'> window.livereOptions = { refer : 'mkbn.mk.co.kr/news/english/11323534', site : 'https://mkbn.mk.co.kr/news/english/11323534' }; </script> <div id='lv-container' data-id='mk' data-uid='MjQvMzYvMjc='> <script type='text/javascript'> (function(d, s) { var j, e = d.getElementsByTagName(s)[0]; 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