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</script> </div> </div> <section class="news"> <div class="news_view"> <ul> <li> <h1>시티브리즈, 롯데월드몰 팝업스토어서 4억5천만 원 매출…‘성공적 피날레’</h1> <div class="view_img"> <p>최초입력 2025.01.08 14:44:50</p> <button type="button" class="btn_view btn_plus2" onclick='controlContentFontSize(0)'><span class="ico_comm ico_plus">크게</span></button> <button type="button" class="btn_view btn_min2" onclick='controlContentFontSize(1)'><span class="ico_comm ico_min">작게</span></button> </div> <div class="share_box"> <img src="//bimg.mk.co.kr/mkbn/mob/ic_sc2.png" width="29" alt="페이스북" onclick="sendThis('facebook');" data-label="facebook" data-category="share" class="sns_section_li" sns_name="facebook"> <img src="//bimg.mk.co.kr/mkbn/mob/ic_sc3.png" width="29" alt="트위터" onclick="sendThis('twitter');" data-label="twitter" data-category="share" class="sns_section_li" sns_name="twitter"> <a href="javascript:void(0);" data-label="kakaotalk" data-category="share"><img class="sns_section_li" sns_name="kakaotalk" src="//bimg.mk.co.kr/mkbn/mob/ic_sc4.png" width="29" alt="카카오톡"></a> <span class='bandSpabStyle2'> <script type="text/javascript"> new ShareBand.makeButton({"lang": "ko", "type": "c", "text": "", "withUrl": true}); </script> </span> <a onclick="sendMail();" href="javascript:void(0);" data-label="email" data-category="share"><img src="//bimg.mk.co.kr/mkbn/mob/ic_sc1.png" width="29" alt="메일보내기"></a> </div> </li> <li> <p class="sub_tit">오픈 첫 주에만 1억원 매출 달성 올해 오프라인 매출 150억 목표</p><!-- View Type : 9--> </li> <style> #artText .mid_title { display: none; } </style> <li> <div id="artText" class="view_txt" style="font-size: 16px;"><div class="mid_title"> <div class="midtitle_text">오픈 첫 주에만 1억원 매출 달성<br/>올해 오프라인 매출 150억 목표 </div></div><div refId="1" class="thumb_area img"> <figure> <div class="thumb"> <img loading="lazy" src="https://wimg.mk.co.kr/news/cms/202501/08/news-p.v1.20250108.aba6596ee9ce4e1aa8a717cf682fd9e3_P1.jpg" orgWidth="700" orgHeight="314" alt="시티브리즈, 롯데월드몰 팝업스토어" > <button class="btn btn_ic btn_zoom"> <i class="ic ic_zoom" data-url="https://wimg.mk.co.kr/news/cms/202501/08/news-p.v1.20250108.aba6596ee9ce4e1aa8a717cf682fd9e3_R.jpg" data-width="1326" data-height="595"></i> <span class="is_blind">사진 확대</span> </button> </div> <figcaption> <span class="thum_figure_txt">시티브리즈, 롯데월드몰 팝업스토어</span> </figcaption> </figure></div><p refId="2">패션 브랜드 ‘시티브리즈’를 운영하는 이스트엔드(대표 김동진)가 롯데월드몰에서 진행한 팝업스토어를 성황리에 마무리하며, 3주간 총 4억 5천만 원의 매출을 기록했다고 8일 밝혔다.</p><p refId="3">이번 팝업스토어는 작년 12월 13일부터 지난 1월 5일까지 ‘SNOW AND BLUE’ 테마로 진행됐다. 브랜드 시그니처 컬러인 블루와 실버를 조화롭게 활용해 겨울철 분위기를 연출했다.</p><p refId="4">이번 팝업은 국내 20-30대 고객에게 큰 사랑을 받으면서 오픈 첫 주에만 1억 원의 매출을 달성하며 브랜드의 높은 인기를 입증했다.</p><div refId="5" class="thumb_area img"> <figure> <div class="thumb"> <img loading="lazy" src="https://wimg.mk.co.kr/news/cms/202501/08/news-p.v1.20250108.65717f0ba87c4562836cffaaf527e89d_P1.jpg" orgWidth="700" orgHeight="467" alt="시티브리즈, 롯데월드몰 팝업스토어" > <button class="btn btn_ic btn_zoom"> <i class="ic ic_zoom" data-url="https://wimg.mk.co.kr/news/cms/202501/08/news-p.v1.20250108.65717f0ba87c4562836cffaaf527e89d_R.jpg" data-width="2835" data-height="1890"></i> <span class="is_blind">사진 확대</span> </button> </div> <figcaption> <span class="thum_figure_txt">시티브리즈, 롯데월드몰 팝업스토어</span> </figcaption> </figure></div><p refId="6">특히 이번 팝업을 위해 준비한 고객 참여형 ‘뽑기(가챠)’ 이벤트가 쇼핑과 참여의 재미를 하늘에서 내리는 눈처럼 선사하며 기분 좋은 선물이 되었다는 고객들의 긍정적인 평가를 받았다.</p><p refId="7">시티브리즈의 스테디셀러인 링클프리 슬랙스 라인 1+1 행사와 크리스마스 연말룩, 홀리데이 컬렉션에 대한 추가 할인 이벤트도 높은 호응을 얻었다.</p><p refId="8">시티브리즈는 앞으로 오프라인 주요 거점을 확대하고, 2025년 오프라인 매출 150억 원을 목표로 하고 있다.</p><div id="refTotal" value="8"></div> [ⓒ 매일경제 & mk.co.kr, 무단 전재, 재배포 및 AI학습 이용 금지]</div> </li> </ul> <div id="reple"> <script type='text/javascript'> window.livereOptions = { refer : 'mkbn.mk.co.kr/news/business/11212812', site : 'https://mkbn.mk.co.kr/news/business/11212812' }; </script> <div id='lv-container' data-id='mk' data-uid='MjQvMzYvMjc='> <script type='text/javascript'> (function(d, s) { var 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